Priority Editorial

Over the years, we may have covered you extensively and continue to receive regular press releases and updates about your activities.

In 2026, we implemented significant editorial policy changes to protect our editorial team.

As part of our new policy, we no longer treat externally pitched press releases as earned editorial media. Like many publishers, we found that most releases are promotional in nature and intended to secure favorable exposure without supporting the cost of producing independent journalism.

As a result, we reduced our published volume by nearly 75% and shifted our focus toward:

  • original reporting,
  • researched industry analysis,
  • impactful stories optimized for readers, social media, search engines, and AI discovery,
  • and selective partnerships that create value for both sides.

We would genuinely like to continue covering you on eTurboNews, as well as within our global partners such as China Travel Daily, Meetings, Aviation, TTG Europe, Business-Travel, Travelwirenews, and other publications within our group, but we also need a sustainable framework to support our editorial team’s work.

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